I’ve shared news of my favorite beauty and makeup products for baby boomer women here on Mind Your Body, with “must buy” lists from those in the know.
Today’s blog will be short and simple: As part of my new self-imposed budget, I decided to try three very inexpensive products from wetnwild. I found them at my local Walgreen’s, but the line is available at most drugstores nationwide.
I bought three terrific items for under $3.00. Really.
Wild price, wild value

Instead of reordering my fave $18.00 lip pencil from a line of makeup I adore, I opted for the wetnwild Color Icon lipliner in “willow” #712. It is almost exactly the same shade as my regular, but it costs 99 cents. That’s right: $.99 or 99¢. It works and looks just like the expensive pencil, and it’s destined to last for years, as it’s almost eight inches long.
I filled in with Mega Last lipcolor in 901B Think Pink. It’s a perfect nude/pink combo, and is promised to last for up to four hours in a semi-matte, crème finish. You’ve probably noticed the recent focus on long-lasting matter lipsticks. This version has a just-right tone, and it does stay. It will also stay on the rim of your drinking glass! Again, I paid just 99 cents for this dandy little lipstick.
The eyes have it: for less money
Finally, I surveyed the extensive variety of mascara available from companies like Maybelline, whose display included six, each with a different type of brush. The average price was $7.00, but I bought wetnwild’s Mega Protein conditioning mascara for, again, a mere 99 cents: It was on sale from $2.99. It works as well as any I’ve tried, and is easily removed with (you guessed it) any eye makeup remover.
As I paid for my purchase with a smart grin on my face, the cashier said, “Good for you! When you pay more, you’re paying for a name.” That may be true, and you’re paying for more elaborate packaging than used by wetnwild. But for $3.00, pretty is as pretty does, and this will do just fine, thanks.